Why SMS Mobile Marketing Is Here To Stay

The secret is out, and has been for awhile now; SMS mobile marketing is here to stay. If you haven’t heard of SMS mobile marketing, or have heard of it but don’t know anything about it, then you must have been living under a rock lately. If we were to say that the SMS text message […]

SMS Marketing Tips & Ideas

With the continuous improvements and rampant use of mobile technologies such as the smartphone and the tablet, SMS marketing has surged to the forefront of any and all types of mobile marketing campaigns. The fact that 98% of all text messages are opened and read, and the fact that these messages are read within mere minutes of their arrival, should tell […]

Mobile Marketing Factors

A recent study was conducted on the types of behavior to expect from mobile users and how they are using their mobile devices. The 2012 Online User Behavior and Engagement Study, conducted by The Search Agency and Harris Interactive, shows that there are noticeable differences in the behavior of users by age groups as well […]