Why SMS Marketing Trumps EVERY Other Marketing Medium

To put it in its most subtle terms, SMS marketing has exploded over the last few years and is showing absolutely zero signs of slowing down. Industry experts are even forecasting astounding rates of growth in the coming months and years. Since we now are officially in the digital age, and everything and anything is […]

Social Media and Mobile Marketing for Moms

Recently, overwhelming evidence has been uncovered regarding mothers’ and their use of mobile devices and social media. More specifically speaking, they are 20% more likely to use social media than the general population, and a whopping 91% admit to using social media on a regular basis. That is a 20% increase from 2 years ago […]

Is Text to Win Effective?

Text to win is one of the basic facets of mobile marketing. It involves getting people to text your short code with your selected keyword to win a particular prize or reward. The concept is actually very simple, but the real question is whether it works or not. Text to win is ultimately designed to […]