There are so many different ways you can implement mobile or SMS marketing to benefit you and your company. One of these ways is text to win. Text to win is one of the more fun ways to market using SMS since it involves a high amount of interaction and engagement from your end users. In […]
To put it in its most subtle terms, SMS marketing has exploded over the last few years and is showing absolutely zero signs of slowing down. Industry experts are even forecasting astounding rates of growth in the coming months and years. Since we now are officially in the digital age, and everything and anything is […]
Recently, overwhelming evidence has been uncovered regarding mothers’ and their use of mobile devices and social media. More specifically speaking, they are 20% more likely to use social media than the general population, and a whopping 91% admit to using social media on a regular basis. That is a 20% increase from 2 years ago […]
Text to win is one of the basic facets of mobile marketing. It involves getting people to text your short code with your selected keyword to win a particular prize or reward. The concept is actually very simple, but the real question is whether it works or not. Text to win is ultimately designed to […]
When you finally decide that you want to start establishing an online presence for your company or agency, you are going to be faced with a decision. Do you want to focus on building a downloadable mobile application, or do you want to focus on building a mobile website? On the surface, they can appear […]
Mobile and SMS marketing have been around for awhile now, so obviously marketers have been learning how to implement them more efficiently into their overall marketing campaign. However, it still seems to be unclear whether SMS marketing is too invasive, or not invasive enough. Looking at companies who have enacted SMS campaigns, it is apparent […]
When thinking of SMS marketing, using it for politics isn’t necessarily the first thing that jumps into your mind. However, with the recent explosion of cell phone and smartphone use over the past 6-7 years, SMS marketing for politics has become imperative to any political campaign. In fact, President Obama leveraged SMS in his favor […]
There have been rumors throughout the mobile marketing industry that the web is dying, but before you jump up and call us crazy, let us explain. This theory is based on the primary belief that customers and end users will start to navigate the web more prominently through peer-to-peer networks such as Facebook and Twitter, […]
If you are new to the mobile marketing industry, then you probably have no idea that there is virtually no place that you cannot market to. Actually, we might be able to use the word “literally” instead of “virtually” now because of newly discovered information regarding mobile marketing, social media, and where they are commonly […]
The Louisville Cardinals won the NCAA National Basketball Championship on April 8th beating out the Michigan Wolverines, capping off another great tournament. However, the Cardinals were not the only winners during March Madness. Turner Broadcasting, mobile marketing, and fans also won big with the smashing success of ad-supported free streaming of all tournament games. With […]
